What happens when you mix NBA legend Shaquille O'Neal, a Superman suit, and James Gunn's signature wit? Pure gold. In a new TV spot for the upcoming “Superman” movie, Shaq's larger-than-life personality takes center stage, reminding us why he's not just a basketball icon but also a pop culture treasure. The promo, which aired during the NBA on TNT, is a delightful blend of humor, nostalgia, and superhero fandom. But is it enough to get fans hyped for Gunn's take on the Man of Steel?
The promo opens with Shaq standing in front of the new Superman suit, eyeing it like a kid in a candy store. The 7'1” Hall of Famer, known for his love of all things Superman, tries to figure out if he can squeeze into the iconic costume. Enter David Corenswet, the new face of Superman, and James Gunn, the director steering the DC Universe into a fresh era. What follows is a series of hilarious miscommunications, with Shaq hilariously misinterpreting Gunn's comments and storming off, thinking he's been rejected for the role.
Gunn, ever the master of playful banter, calls Shaq an “original superhero,” a nod to his 1997 film Steel. For those who don't remember (or try to forget), Steel was Shaq's attempt at playing a Superman-inspired hero. While the movie was panned by critics, it's become a cult classic of sorts, and Gunn's reference is a clever way to acknowledge Shaq's place in superhero lore.
The promo has been well-received, with fans praising its lighthearted tone and Shaq's infectious enthusiasm. Gunn also released outtakes from the filming, giving us a behind-the-scenes look at the fun. It's a smart move, as it humanizes the filmmaking process and builds anticipation for the movie, set to hit theaters in July.
But let's not forget the bigger picture here. James Gunn's “Superman” is a pivotal project for DC Studios, aiming to reboot the franchise after years of mixed results. With Corenswet stepping into the iconic role and a stellar supporting cast, including Rachel Brosnahan as Lois Lane, the film has a lot riding on it. Shaq's cameo is a reminder that superhero movies, at their best, are about joy and wonder—something Gunn seems to understand deeply.
Conclusion:
This promo isn't just a clever marketing stunt; it's a love letter to Superman fans and a testament to Shaq's enduring charm. While the road to July might feel long, spots like this keep the excitement alive. Will Gunn's “Superman” soar to new heights? Only time will tell, but for now, let's enjoy the ride—and Shaq's antics.
Personal Impressions:
As a longtime fan of both Shaq and Superman, this promo hit all the right notes for me. Shaq's genuine love for the character shines through, and Gunn's playful direction adds a layer of warmth to the marketing campaign. It's refreshing to see a superhero movie embrace humor without losing sight of its heart. That said, I can't help but wonder if the film itself will strike the same balance. Gunn's track record is strong, but rebooting Superman is no small feat. Here's hoping the movie delivers on the promise of this delightful promo.
Do you think Shaq should get another shot at playing a superhero, or is his cameo in this promo the perfect role for him? Let us know in the comments!
Here's the official ‘SUPERMAN' promo with Shaq, David Corenswet and James Gunn!!!
— DC Film News (@DCFilmNews) February 16, 2025
pic.twitter.com/gjxxAom7bU
We had as much fun off-camera as we did on. #KazaamForever @SHAQ @corenswet @Superman pic.twitter.com/nfGBJELn7R
— James Gunn (@JamesGunn) February 16, 2025